• The reality of competition • The power of 'Luckmaxxing' • Introverts should act like extroverts • Beware the 'Sunk Cost Fallacy' • An image that blew my mind
If you publish 21 podcast episodes, you're in the top 1% of podcasters.
If you stick to a fitness routine for 3 months, you're ahead of 90% of people.
If you upload to YouTube consistently for a year, you've outlasted 97% of creators.
Most people don’t fail. They just stop.
Consistency is the magic pill you're looking for.
How to increase your luck (seriously)
A few weeks ago, we had "raw dogging your walks."
Now we’ve got "luck maxxing."
I don’t know who’s naming these things, but honestly—I’m here for it.
This tweet nailed it: If you want to increase your luck, you need to expose yourself to more randomness.
But there's an important variable missing here:
You must be prepared to act on those opportunities when they present themselves.
Here's what this looks like in action:
1. Expose yourself to more randomness
- Take more 'moonshots': Once a month, do something with a <5% chance of working. DM someone you admire. Apply to something you feel underqualified for. You never know if you don't try.
- Start publishing content online: One of the best ways to create surface area for opportunity. You never know who’s watching—or what doors it might open. This changed my life.
- Talk to strangers more: This isn’t as weird as it sounds. Say hi in line. Ask a question. Some of the best opportunities start with small talk.
2. Be prepared to act when opportunity knocks
- Know what you’re looking for: You can’t spot opportunity if you haven’t defined it. Write down your goals. Know your values.
- Keep your tools sharp: When your skills are dialed in, you’re more likely to recognize and capitalize on a lucky break.
- Have something to plug: Luck moves fast. If someone asks what you do, what you want, or what you’re working on—have an answer ready. A clear pitch = more traction.
Journalist Olga Khazan set out to do something most introverts wouldn’t dream of: try to become more extroverted.
Why?
Because research consistently shows that extroverts tend to be happier.
Not because they love small talk or thrive in crowds, but because they’re more socially connected.
A few of my favorite takeaways:
1. Acting like an extrovert can make introverts feel happier — even if it feels uncomfortable at first.
“Though there’s nothing wrong with being an introvert, several studies have shown that when introverts occasionally behave in extroverted ways, they experience more ‘positive affect’ — science-speak for good feelings.”
2. Acting out of character often feels more true than we expect.
“Behaving against our natures doesn’t bother us as much as we fear it might. In one study, introverts even reported feeling truer to themselves when they were behaving like extroverts.”
3. Authenticity isn’t always about comfort—it’s about alignment with values.
“Living authentically can also mean acting in ways that feel, at first, uncomfortable, as long as those actions draw you closer to your values and goals.”
4. You can act your way into feeling differently.
“The pioneering psychologist Jerome Bruner said that ‘you more likely act yourself into feeling than feel yourself into action,’ and I had literally acted myself into feeling happy.”
As someone who leans introverted, this piece challenged me in all the right ways.
Read the full article, and send it to your favorite introvert!
A Japanese proverb on sunk costs
Credit: Charles Miller on X
The Sunk Cost Fallacy is a real a-hole.
Right now, there are millions of people stuck in a job, a relationship, a degree, or a city they no longer love—simply because they’ve already spent so much time there.
Maybe you're one of them.
Maybe part of you knows it’s not working…but the other part whispers, “I’ve already put in five years.”
Here’s the truth: time spent is not a reason to spend more.
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